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Review · Music & creators

Milkshake review

Phone-first website builder that turns your bio link into swipeable Cards, with Stripe selling and mailing list Cards on paid plans.

By the HearSmart research desk · Updated November 12, 2026

Performance (40%)
7.6
Ease of use (25%)
9.0
Value (35%)
8.6

Milkshake suits creators who never open a laptop. You build the site in the Milkshake app from Cards that visitors swipe through like Stories, and each Card can hold text, images, GIFs, YouTube videos, podcast episodes, links and contact details. The free plan includes unlimited links and Cards, free hosting, 30 days of Insights and selling digital files with Stripe. Lite, at $2.99 a month billed monthly, removes Milkshake branding. Pro, at $59.99 billed yearly, is the tier for list building: it adds a contact form Card, a mailing list Card that sends to Google Sheets or Mailchimp, a Meta pixel, SEO tools, 365 days of Insights with export and lower fees when you sell. Pro+, at $99.99 a year, adds a custom domain, Google Analytics and the lowest selling fees. Milkshake says prices may vary by country and platform, so check the price in the app store you use.

Who it is for

creators who build and edit everything from their phone

Price

Free plan; Lite $2.99 a month billed monthly; Pro $5 a month billed yearly at $59.99; Pro+ $8.33 a month billed yearly at $99.99.

Lite Make your site completely yours US$ 2.99 /mo Billed monthly
Quoted from the vendor pricing page on November 12, 2026.

Key features

  • Free plan with unlimited links and Cards and 30 days of Insights
  • Sell digital files with Stripe on the free plan
  • Pro adds a contact form Card and a mailing list Card (Sheets and Mailchimp)
  • Pro adds 365 days of Insights, data export and Meta pixel
  • Pro+ connects a custom domain and Google Analytics

Strengths and weaknesses

  • Strength: Lite removes branding for $2.99 a month
  • Strength: Digital file sales work on the free plan
  • Strength: Milkshake says it has 6M+ users
  • Weakness: Email capture needs Pro at $59.99 a year
  • Weakness: Custom domains need Pro+ at $99.99 a year
  • Weakness: Milkshake notes prices may vary by country and platform

Key facts

  • Free plan: Yes, unlimited links and Cards
  • Lite: $2.99 a month billed monthly
  • Pro: $59.99 billed yearly
  • Pro+: $99.99 billed yearly
  • Analytics history: 30 days Free, 365 days Pro

Where it ranks

Milkshake is No. 4 in our Best Link In Bio Tools verdict.

Alternatives we scored

Visit milkshake.app · Questions or corrections: editorial@hearsmart.org