Serta 10" Cooling Gel Memory Foam (EZ Tote) review

Serta's 10-inch Cooling Gel Memory Foam mattress ranks first because it pairs a full-height memory foam build with one of the lowest queen prices from a major brand on Walmart.com. Walmart's listing describes three foam layers, a cool gel memory foam top that contours to the body, a medium feel meant for back, side, stomach and combination sleepers, and antimicrobial protection in the mattress. It ships in Serta's EZ Tote carton, which Walmart says uses 25% less cardboard than a standard mattress-in-a-box. The queen cost $358 when we checked, down from $399, with the twin at $274 and the king at $499, and the listing showed free shipping and free 90-day returns. The listing cites more than 9,000 reviews with a 4.6 rating. Trade-offs: there are no coils, so edges feel softer and there is less bounce than on the Sealy or Allswell hybrids, and the listing does not state a warranty term.

Who it is for

Most Walmart shoppers who want a medium memory foam bed from a known brand for under $400 in queen.

Price

Queen $358 on Walmart.com when checked, down from $399; twin $274.

Queen, Now $358.00, was $399.00
Quoted from the vendor pricing page on November 10, 2026.

Key features

• Three foam layers with a cool gel memory foam top
• Medium firmness that Walmart's listing pitches at back, side, stomach and combination sleepers
• All-foam build with no coils
• EZ Tote carton that Walmart says uses 25% less cardboard than standard bed-in-a-box packaging
• Antimicrobial mattress protection against odor-causing bacteria

Strengths and weaknesses

• Strength: Walmart's listing cites over 9,000 reviews with a 4.6 rating
• Strength: Queen at $358 when checked, $41 under its $399 list price
• Strength: Works on a box spring, adjustable base or platform bed
• Weakness: All-foam, so it has less bounce and edge support than the hybrids here
• Weakness: The listing does not state a warranty length
• Weakness: Price is a Walmart sale price and can change

Key facts

• Walmart queen price: $358 when checked
• Height: 10 in
• Type: Gel memory foam, no coils
• Feel: Medium
• Returns: Free 90-day returns on Walmart.com

Where it ranks

Serta 10" Cooling Gel Memory Foam (EZ Tote) is No. 1 in our Best Walmart Mattresses verdict.